Rock’em Sock’em Robots Logo/Package Design/Illustration The packaging of the classic game of Rock’em Sock’em Robots has been redesigned to allow it to appeal to a much larger audience. The previous packaging was strictly targeted for young boys. By creating a box with primary colors, used in a sophisticated way, the appeal broadens to both young boys and girls. Also, by giving the packaging a concept beyond simple illustrations, the older nostalgic consumer is reached. Other Files: Cover Illustration 239KB Back Illustration 153 KB